Campaign Design • Digital Advertising • Brand Application

Bodensteiner Implement Company • 2026

Bodensteiner Implement Company hired me for a series of quick-turn marketing projects supporting its John Deere Tech Program and digital advertising.

Using existing campaign materials and the John Deere brand guidelines as a starting point, I was given creative freedom to develop refreshed visual executions that felt more organized, cohesive, and aligned with the established brand.

The Design Challenge

Previous campaign materials provided a functional starting point, but I saw opportunities to create a clearer visual hierarchy and a more cohesive connection to the John Deere brand.

Working within established brand guidelines and a quick turnaround, I focused on simplifying the compositions, strengthening hierarchy, and creating a more intentional visual system that could adapt across flyers and digital advertising formats.